Vet Dentristry update: Only 10% of pet owners care for their pet's teeth.

American Veterinary Medical Association names Feb as Pet Dental Health Month. 

http://www.pegasusnews.com/news/2012/feb/09/pet-dental-health-month-how-to-brush-dogs-teeth/

Summary:

• 80% of dogs, 70% of cats show signs of oral disease by age 3
• Pets can get periodontal (gum) disease just like humans
• Doggy breath, change in eating habits, pawing at face/mouth, red swollen gums, yellow-brown crust of tartar, pain or bleeding when gums are touched, may be signs
• Start with trip to vet
• Start with rubbing pet's teeth with fingers. Gradually increase the time spent, then start using a toothbrush.
• Do not use regular human toothpaste